WTCI, The Greater Chattanooga Public Television Corporation, is currently seeking to fill the position of Business Development Associate.
WTCI PBS is a trusted source for viewers, delivering a valuable audience to sponsors of its programming. The organization is looking to hire a Business Development Associate who will establish relationships with corporate leaders in the Tennessee Valley. This role involves offering opportunities for organizations to reach a premium audience consisting of engaged, affluent, educated, and influential consumers.
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Under the general direction of the Director of Development, the Business Development Associate will promote underwriting and support opportunities for businesses and organizations in the greater Chattanooga area. The Associate will manage, prospect, and secure activities supporting WTCI’s programs, productions, and special events.
**Duties and Responsibilities:**
– Obtain corporate underwriters for WTCI PBS programming, including national, statewide, and local productions.
– Present, promote, and secure support for all products and services to existing and prospective customers, including program underwriting, production underwriting, special event sponsorships, facility/studio rental contracts, and production services.
– Monitor competition by gathering current marketplace information on pricing, products, and new products.
– Analyze the territory/market’s potential, track activity, and status reports.
– Maintain professional and technical knowledge of WTCI and PBS.
– Attend appropriate PBS corporate support training and seminars as requested.
– Prepare underwriting and contracts for review.
– Work closely with the production department to ensure underwriting spots meet client expectations and follow PBS and FCC guidelines.
– Establish, develop, and maintain positive business and customer relationships.
– Distribute underwriting contract information to appropriate staff per station policy.
– Communicate regularly with the Director of Development regarding weekly goals, business contacts, and results achieved.
– Keep the team informed about customer needs, problems, interests, competitive activities, and potential for new products and services.
– Log and record all sales activities into the underwriting CRM.
– Achieve agreed-upon sales targets and outcomes within schedule.
– Adhere to all station policies, PBS, industry, State, and Federal regulations as they apply to the department’s activities.
– Assist other departments as assigned.
**Qualifications:**
– At least two years of media sales experience.
– Proven ability in the creation of sales marketing materials.
– Effective interpersonal, organizational, written, and verbal communication skills.
**Minimum Qualifications:**
– Bachelor’s degree or three (3) years of proven results in securing national/local corporate sponsorships/contributions and new business development.
– Excellent interpersonal skills in working with corporate partners, sponsors, vendors, donors, colleagues, volunteers, and the general public.
– Ability to work independently and be a key contributor in a highly dynamic team environment. A collaborative work style is essential.
– Proficiency with Microsoft Office Suite is required; proficiency with fundraising CRMs is highly desired.
– Possess a working vehicle, provide appropriate vehicle liability insurance, and will be subject to an annual DMV background check.
**Benefits:**
– 401(k)
– Dental/Health/Vision/Life Insurance
– Paid time off
This is a salaried position plus commissions. All interested candidates must submit a resume and cover letter for consideration, including salary range requirements.
WTCI is an Equal Employment Opportunity Employer.
Please submit your resume and cover letter to:
WTCI Human Resources
7540 Bonnyshire Drive
Chattanooga, TN 37416
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